Vision PR & Marketing consists of a circle of professionals largely based in Sarasota, FL working together in collaboration on behalf of our clients.  Some of the best ideas come about when creative minds collaborate – and that’s what we do for you.

The leader of Vision PR & Marketing is Gayle Williams who has been implementing marketing and messaging in the context of non-profit organizations, universities, government agencies and performing arts organizations for over 25 years.   Initially trained as a classical musician, Gayle would credit her liberal arts education and wide-ranging academic interests – German language, business administration, marketing, organizational behavior, international studies, developmental psychology, public administration and communications -  with her revolutionary thinking and desire to keep on the edge of the new waves of our business.  

Gayle serves as the strategic planning and PR lead, but the rest of the team for each client is selected based on the specific skills and style needed for the project at hand.  At any given time, up to a dozen graphic designers, Web developers and strategic partners are actively working on client projects.

The newest addition to that creative team is Veronica Pastore, a social media and PR expert coming to Vision from local alternative weekly Creative Loafing where she provided graphic design services, editorial content, in-house marketing and social media strategies. As an early social media adopter, Veronica continues to probe the limits of new technologies and is passionate about efficacy and efficiency, understanding the need to bring content directly to the consumer in the game-changing "Web 2.0" world.


Strategic Partners (In Alpha Order)